Sell across Google’s AI experiences
Reach shoppers in Gemini and Search with a connected app, reliable product data and commerce flows designed for Google’s agentic surfaces.
Connected app (MCP Apps) · UCP · GEO · WebMCP
From conversation to commerce
A shopper asks Gemini or Search → your connected app returns relevant products → the shopper explores options → an eligible UCP journey or your storefront handles the next step.
Connected app: bring your store into the conversation
Connect a remote MCP server to Google’s Connected Apps Platform. Tools retrieve products and supported commerce information; MCP App UI resources can add a branded interactive experience. CartmelAI helps prepare the server, tool descriptions, interface and validation for submission.
UCP: connect the commerce journey
The Universal Commerce Protocol defines a shared commerce interface between agents and merchants. We help prepare supported capabilities and map them to your existing commerce stack. Google Merchant Center product data remains an important discovery input; UCP activation has its own onboarding requirements.
GEO: prepare useful answers for AI discovery
Make your product content clear, accessible and consistent across your store and structured data. CartmelAI helps organize attributes, use cases and buying guidance around shopper intent, then evaluates representative questions. No optimization guarantees an AI recommendation or search position.
WebMCP: connect actions on your website
For compatible browser agents, expose explicit storefront tools that use the shopper’s current website session. We help design and validate product, variant and basket actions, while keeping the website journey understandable and under merchant control.
One catalogue, complementary routes
Choose the right mix of app experience, commerce protocol and website actions for your business. CartmelAI helps connect the inputs, test each route and monitor the journey as Google’s surfaces evolve.
Plan your launch with CartmelAI
Google’s Connected Apps Platform is in preview. App review, UCP onboarding, supported markets and client capabilities determine availability. WebMCP runs on compatible browser surfaces.